https://invidi.com/wp-content/uploads/2018/04/Ad-Week-04032018-tv-acr-addressable-CONTENT-2018.jpg500890Brent Barkleyhttps://invidi.com/wp-content/uploads/2023/11/INVIDITagline_Horz_B_T_105p_335p-300x94.pngBrent Barkley2018-04-03 12:00:102022-02-16 12:59:39How an Acronym You’ve Probably Never Heard of Will Change TV Advertising Forever