System flexibility and adaptability are unique to INVIDI
Flexibility and adaptability are two hallmarks of INVIDI’s addressable technology solutions. These traits allow INVIDI partners to transform any cable, satellite or telco video content delivery network, revamping legacy systems without significant capital or hardware investments.
INVIDI is the world’s only addressable solution that works with live linear, recorded or on-demand TV regardless of device, using patented technology that enables service providers and programmers to offer targeted TV advertising.
As a best-of-breed system, the INVIDI solution is:
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Cost-efficient
Minimizes disruption to legacy processes, workflows, and architecture while avoiding costly capital investment.
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Advanced
Uses exclusive, patented intellectual property to deliver unprecedented capabilities for TV and across devices.
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Reliable
Delivers smooth, monitored advertising insertions that do not jeopardize the underlying video signal.
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Intelligent
Enables third-party data analysis for advertisers to make more informed decisions and clearly demonstrate campaign ROI.
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Data-driven
Enable more informed decisions through better use of readily-available data.
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Privacy-centered
Identify and target the right audience without invading the consumer’s privacy.
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Device-agnostic
Engage the right audience no matter what, when or how they’re watching.
