IAB Names Best Practices for Audience-Based Advanced TV Targeting

(ONLINEVIDEO.NET) - For video advertisers just getting started…

All the right marketing technology for advanced TV media buying

(MARTECH TODAY) 3 game-changing advancements put TV advertising…

Digital Expectations in a Television World

(MARTECH ADVISOR) - Remember the “good ole days” in advertising? For…

Chipotle sets eyes on addressable TV ads for 2018

Dive Brief: Chipotle Mexican Grill Inc. plans to focus on…

DISH Network can now measure all its addressable ads no matter where they air

Credit: Jeanine Poggi, AdAge.com Internet-enabled TV could…

Addressable Advertising: An Upgrade for Travel Brands

Credit: AT&T AdWorks   Football and turkey. Ugly…

INVIDI Introduces Addressable Television To Foxtel and Australia

Princeton, NJ (October 23, 2017) -- INVIDI Technologies and Foxtel…

Advertiser Interest Is Growing Addressable TV

By Michael Depp, TVNewsCheck Driving the addressable TV market’s…