Sharing research, driving the addressable revolution

As highly-experienced leaders in the addressable TV advertising industry for more than a decade, INVIDI and other advertising experts are happy to share their thoughts on the addressable advertising opportunity, technology advancements, and its worldwide impact.

A Guide to Advanced TV Targeting
Published by Adam Lowy and Doug Fleming, IAB

Who’s Ready For Advanced TV?: A Beet Retreat Miami Panel With Furious Corp., INVIDI, SintecMedia, Videology And Google
Published by Beet.TV

Ahead of the Curve: Addressable TV Insights
Published by Advertiser Perceptions – Justin Fromm, VP Business Intelligence

Addressable TV Innovation Will Start in Europe, INVIDI’s CEO Dave Downey
Published by Beet.TV

Addressable TV: Harness the power of audience data for one-to-one targeting (whitepaper)
Published by Experian Marketing Services

AT&T’s Welch On INVIDI Deal: ‘Huge Opportunity’ For Cross-Screen Addressable Ads
Published by Beet.TV

INVIDI’s ‘Addressability In The Sky’ Excites 605’s Dolan
Published by Beet.TV

‘Satellite Switching’ Could Beam Down Nationwide Addressability: INVIDI’s Downey
Published by Beet.TV

INVIDI Acquired By AT&T/DISH/WPP – Next Stop, Outer Space: INVIDI’s Downey
Published by Beet.TV

INVIDI’s Di Blasio Aims For ‘All-Glass’ Decisioning By Q4
Published by Beet.TV

INVIDI’s Kubin Sees Addressable TV At A Tipping Point
Published by Beet.TV

INVIDI’s Addressable Horizons Expanding Fast: CEO Downey
Published by Beet.TV

Want to learn more?

Interested in talking to an INVIDI expert for more addressable advertising insights? Feel free to contact us and we’ll have one of our team members provide you with more details on the INVIDI solution or addressable TV advertising in general.